The Spirit of Water
Custom Shopify theme, e-commerce setup, Constant Contact integration, Facebook store/ads, training and consulting.
Dates - 2014
Location - Oxnard, CA
Platform/Theme/Shopping Cart - Shopify
The Spirit of Water creates and sells inspirational gifts. Owner and visionary, Shara had sold her products online for many years as somewhat of a hobby that pays. However, she was wanting to grow this into a solid source of income - starting with a complete makeover of her aging website. The new website utilizes the Shopify platform with a custom theme designed to show off Shara's beautiful artwork and products (she is also a graphic designer).
We created an organizational structure for the site that was more intuitive and that focused more on her products than on her writings (though it still contains a blog and many articles), as well as a layout/aesthetic that was cleaner and less cluttered. The new site is also fully responsive. We provided 1-1 training on usage of Shopify, helped her get setup and integrated with Google Analytics, and provided training and consulting on use and integration with Pinterest, Facebook, and Constant Contact.